"Thinking back as a child and teenager, I never made time to care for myself and pay attention to the deep cracks and itchiness, until it started happening to my children who mean the most to me in life. I personally have always struggled with dry flaky skin, even to this day. Being highly active with sport and playing outdoors with New Zealand's harsh winters and summers, specifically Wellington where I grew up, there can be four seasons and blustery southerly turning Northerly in one single day. This variable climate can be visibly challenging, Ashera is my way of taking back control"
My passion for skincare started through the need for something better. This is around the time my own children started showing severe eczema that was difficult to treat and manage with prescription medicines. Developing the Ashera Skin Care range helps provide a better future for my children and others.
As a former Health and Fitness Professional I understand how challenges affect people physically and mentally in different ways. I understand there are obstacles in life we all face, and with the right tools we can overcome them. Start small, take small risks and try something new, and even if you fail at least you tried something new, but you need to keep trying to find what works best for you.
Curious by nature and a commitment to continuous improvements and innovation. Experience in health to designing simply beautiful skincare products.