Ashera - designed by necessity

Through years of frustration and helplessness, I watched my children suffer through eczema. Long nights and days were committed to researching ingredients that could help with this skin condition. Discovering Hemp aka Cannabis Sativa-L was a huge turning point. Hemp is known for being rich in Omega Fatty Acid 3, 6, and 9. Specifically of interest is the Omega 6 fatty acid - widely known for its anti-inflammatory properties which can help relieve inflammation and skin conditions such as eczema and psoriasis.
Where typical treatments methods (such as creams, topical steroids, wraps, and bath solutions) did little to alleviate symptoms and pain in my case, Ashera exceeded our expectations and it was clear, even in development, that this product is helping get on top of the situation. 
This is why you need consider Ashera products. It's the unique blend of New Zealand botanicals - Pohutukawa, Kawakawa, Manuka Honey and Kiwifruit extracts. Rich in antioxidants, anti-microbial and their anti-inflammatory properties blended into the Ashera hemp based moisturising products.
Super absorbing and Luxurious.

Ashera Founder

John Krech  

"Thinking back as a child and teenager, I never made time to care for myself and pay attention to the deep cracks and itchiness, until it started happening to my children who mean the most to me in life. I personally have always struggled with dry flaky skin, even to this day. Being highly active with sport and playing outdoors with New Zealand's harsh winters and summers, specifically Wellington where I grew up, there can be four seasons and blustery southerly turning Northerly in one single day. This variable climate can be visibly challenging, Ashera is my way of taking back control"

My passion for skincare started through the need for something better. This is around the time my own children started showing severe eczema that was difficult to treat and manage with prescription medicines. Developing the Ashera Skin Care range helps provide a better future for my children and others.

As a former Health and Fitness Professional I understand how challenges affect people physically and mentally in different ways. I understand there are obstacles in life we all face, and with the right tools we can overcome them. Start small, take small risks and try something new, and even if you fail at least you tried something new, but you need to keep trying to find what works best for you.

Curious by nature and a commitment to continuous improvements and innovation. Experience in health to designing simply beautiful skincare products.